Lenovo Team yesterday announced a major staff adjustment, the introduction of the original Intel senior vice president Shi Hao De, former Master of science Asia Research vice president Rui Yong, past Kodak global president Laura Quatela executives; Concurrently, Lenovo Group also announced that will Senior Vice President Joe Chen became popular Chen Xudong in charge of mobile business in China.
Lenovo Group Chairman and Founder Yang said in an interview along with Tencent Technology and other media, Lenovo announced three new executives, is that the company is now only carry out hardware equipment from the enterprise, and gradually transformed into customer-oriented, to make sure that equipment with artificial brains And cloud services corporations. Mobile phone business coaching modify is to strengthen the ability inside marketing.Of course we looking forward lenovo can sell much more large quantity before i write again, so that we can offer much more lenovo repair parts for our mend customer.
About Lenovo Mobile China business coaching change, Yang said your Lenovo smart phone business done as good as China, Chen Xudong has successfully stabilized a Chinese mobile phone business to determine the celeb product strategy, but the next stage of the need to strengthen the actual marketing ability.
"Qiao Jian is the initially to do the person in charge of Marketing and advertising, but also responsible for human resources, have learned to motivate people to mobilize the keenness of the people, so that the formation involving cohesion team.This Lenovo touch screen phone in China's success, will be critical "Said Joe Yang, managing director of the China phone business, and will leverage your ex international operations integration in addition to marketing experience to leveraging global synergies and focus on means in the Chinese market to win this battle for mobile phones, stated Yang.
Moto will become the only brand of Lenovo smart phone Moto Z sales break one million
At present, the global smart phone competitors is fierce, thousands of machine marketplace in 2015 has become a sea connected with ??blood, many mobile phone companies can only lose money earn shout. In 2016, the vast majority of manufacturers have begun to force in the high-end, because in this area, there is still much bedroom for profitability.
Yang confirmed outside Lenovo Mobile (mainly smart phone business) made in the high-end, Lenovo Mobile would be the next business restructuring, in addition to Moto will become the only mobile phone Lenovo company.
Yang did not disclose the reorganization more details, nor does it suggest the future Lenovo brand and ZUK brand will likely be cut off. However, another Lenovo Collection executives told Tencent Technology, the long term mainstream price segment (tariff of 2,000 yuan or so) with the mobile phone brand and product line will still exist, but in front with Moto brand name. Such as mobile phone name may be called Moto ZUK Z2, similar to the Samsung Galaxy S7.
As of September 30, 2016 six months, Lenovo world wide smartphone sales fell 28% every year, but at the same time there is a best part about it, Lenovo global smart phone sales currently have gradually increased in the 2nd quarter of this year compared to the first quarter sales increase of 3 %, The third quarter income growth of 25% over the second 1 fourth.
The third quarter of this calendar year, Lenovo's global smart phone market share fell 1.4 percentage suggests 3.9%, but quarter flower 0.6 percentage things quarter. Lenovo believes its strategy in the mobile business is starting out take off, and the company may also streamline its product blend by driving its ordinary selling price and focusing on middle- along with high-end segments to achieve steady development.
Lenovo's global smart phone in China plus overseas performance is almost two days, compared to tepid in the Chinese market, Lenovo Mobile's abroad performance is relatively strong. The second quarter and third 1 / 4 of this year, Lenovo's global touch screen phone business were quarterly quarter 2% and 27% growth.
According to IDC details, the second quarter of this twelve months, Lenovo has become India's third-largest mobile phone manufacturers. Precisely, the top five Indian smartphone real estate markets were Samsung (25.1%), Micromax (12.9%), Lenovo (7.8%), Intex (7.1%) and Reliance Jo (6.8%).
Lenovo in China in the first 1 / 2 this year launched two core price segment of the solution, respectively, Lenovo ZUK Z2 and Lenovo ZUK Z2 Pro. However, Lenovo failed to mention in the earnings statement ZUK, the focus of the three versions mentioned all Moto series, respectively Moto Z, Moto Mods and Moto G.
Yang announced the Lenovo Modular Mobile Moto Z's most recent sales data: the sales of two or three months, the international shipments exceeded 100 million units. The amount of activation from the global point of view, the current each week activation of Moto Z increased to 60,000 devices.
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