Xiaomi most of the business is certainly in China, the rest are also located in many Asian countries or regions, such as India, together with Brazil and South Africa all these markets next year Xiaomi will also get involved in CES 2017 International Consumer Electronics Show, believe Xiaomi Will announce more global expansion plans.
Among them, Xiaomi's world wide program must include the America, because Xiaomi coveted the US marketplace for a long time, such as sales of set-top box products, sales with accessories, but the progress is incredibly slow. To this end, Xiaomi has been in the Usa, local operators began to analyze some new phones, which means that inside 2017 there will be Xiaomi mobile phone landed in the country. Although the show is the best time to enter the United States, but Xiaomi in the us will be extremely difficult road.In the event Xiaomi start sell in Us market, maybe more repair look gonna start to repair Xiaomi as it is extremely easier to be fixed. It maybe another chance for Xiaomi replacement parts supplier.
The reason why now the Xiaomi into the United States a good time
First of all, Xiaomi in China's bad existence, once the status of this season by Huawei, Oppo and Vivo has claimed, as well as the local market competition is tough. Therefore, sales of Xiaomi to help curve to save the country, will unquestionably consider overseas business, the cell phone sold to more countries or regions, and the United States as the world's top 3 mobile phone market is very favorable to rapid growth.
Xiaomi's notion is the same, hoping to both inexpensive but with high-end hardware and features with mobile phones, quickly swept the actual US market. Over the past year, the actual US market does appear to count on affordable models to conquer lots of manufacturers, and Xiaomi has frequently indicated that the best at this method, if Xiaomi can get local operators to support, perhaps than Huawei, OnePlus these kinds of domestic brands are better.
Also, the Samsung Galaxy Note 7 of the explosion recall incident, resulting in damage to name, Xiaomi may also take advantage of access to a number of US market share.
However, all this isn't easy
Some Chinese mobile phone in the in another country market can not solve the existing problem, the first obstacle will be the existence of Chinese mobile phone privacy along with spyware security risks, that might lead to Xiaomi phone market and sales is very difficult, Huawei is a common example. The second is the network support, the world has a number of special system standards, including the United States will be even more so, not a shorter test can be completed, via research and development for the listing may cost a lot of money, it is the most reluctant Something to see.
The third fact is that the Xiaomi brand in the United States do not have a competitive edge, the Americans do not know the brand too much, Huawei is also difficult to steer clear of the same embarrassment. In the United States, some people know the brand such as Sony, and also understand the Xperia mobile phone, but Xiaomi all the time concerned about the consumer will be very modest, Xiaomi had to increase marketing costs, advertising at least not misplaced to the mainstream brand, which is Xiaomi does not want things.
A few weeks ago, Xiaomi global vice president Hugo Barra has said Xiaomi marketed 10 billion mobile phones, but did not produce any profits. Taking into account the actual Xiaomi phone sales are decreasing, to the now greater price tag to the next moment, perhaps definitely dilemma. Because investment means more loss, but not expense can not increase sales in addition to expand the market. In short, Xiaomi into your United States is not easy.
